How to prevent your direct mail from being tagged as junk mail

People receive mail every day, from personal letters to catalogs to newsletters to packages. But at the same time, they also deal with junk mail. According to the environmental group, the average American household receives 16 pieces of junk mail every week, compared to 1.5 pieces of solicited or expected letters.

Get your restaurant new customers with these direct mail marketing tips

You know your restaurant's daily operations like the back of your hand. From managing your staff and preparing the day’s specials to entertaining patrons and getting their feedback, you already have a good idea of how to run your business.

You may be content with the number of customers you get every day, but have you ever thought about reaching out to new clients to boost your business? Maximizing your profit potential can help you reach your business goals faster and grow your practice better.